To my fellow Copywriters or anyone who wants to earn money writing content.
Finally, here is the post that follows 7 ways to increase blog Traffic. Summer has got in the way again, but I'm back from my holidays. The information comes from a book written by Robin Houghton, and it's new. Great read!
Post by Debbie L. Belair
Use more long tailed keywords. You can use a number of different free keyword tools. Every single post should be keyword optimized to help readers find the content they are searching for. However, avoid keyword stuffing, because Google is set up to have radar to detect keyword stuffing and other abuses. It depends on the platform you use, but usually, you will be given a limit of words to enter. Not sure about WordPress, but Weebly, shows you where to put meta tags and descriptions used for SEO.
Make comments on other bloggers Posts
If you make comments and "like" other blogs, often they will reciprocate and check out yours as well. This is a great way to give exposure to your content. It might mean that a person who wouldn't have found your post otherwise, reads it. This happened to me recently, and now I have gained several new followers. If you are lucky, they may even share the post with other readers.
Don't get too hung up on Numbers
It takes time to build traffic to your blog. People have a lot more to read now then 10 or 20 years ago, and often, they won't read, they might just skim content to see if it catches their interest. If you follow a few basic principles, and you make your content interesting and easily read, you will find that the numbers come eventually. Don't give up blogging just because you aren't getting a lot of traffic yet. It comes with persistence and hard work.
Post often and Regular
You don't have to post every day, but maybe once a week or every two weeks. It's more important for the content to be of high quality, and if it means less frequent posting, then so be it. Others may disagree, but I think quality content that offers value to readers is more important than how often you post.
Teach or inspire Others
Write content that inspires or teaches hands-on tips. Many people blog on their personal experiences and that's fine,but remember, that reading is optional, and you have to give them a good reason to read your post. Telling stories tends to draw in a lot more readers. I like writing information centered content, about health and writing tips. If you write about topics that are important to everybody, you can't go wrong.
Email and Newsletters
Not everyone has time to write newsletters, but having a sign-up email list helps you keep track of your readers. This is helpful if you have some news or you are going to be off somewhere for a few months. Yes, it takes a little more work to make up one, but you might find that you it increases your leads (if you're selling something). It saves time to use the same template each time.
Hopefully, this little post has been informative. Remember, there are differing opinions on how blog posts should be written. The ideas I have put forward come from ideas that I hear the most, from experienced bloggers. One thing I still struggle with is the length of blog posts. If you have ideas on this please feel free to comment or send me an email.