As a freelance copywriter, my goal is to improve the reader's experience, and improve conversion rates. Do you want copy that is clear and concise, but still gives the reader the 'big' picture?
A Brief Bio
My University education has provided me with excellent writing and communication skills, and I am constantly learning about writing. I published two poems in 2013. After that I moved on to complete a diploma in Creative Writing. My major was in psychology; great for marketing. While I worked on my degree, I worked in Health care, so I have solid knowledge of medical terms.
Since 2015 I have studied more than 6,000 hours of Copywriting training, and some technical writing. Some of the instructors I have learned from include: Clare Lynch (University of Cambridge), Len Smith, Nick Usborne, Ed Gandia, Dave Espino and a few others. My copywriting training has taught me to write for search engine results.
Inspiration Copywriting & Editing Services was started in 2016, and I am in the process of building my portfolio. For samples of my current postings see wordsinspire.org. You can also see my blog postings on this site. See my portfolio page. I have written sales letters, web copy, brochures, and banner ads for shows.
What I Can Do For You
- Provide as much value as possible with content writing.
- Write content that engages readers.
- Create effective headlines.
- Create something unique for each client.
- Write digital content that is persuasive, clear, and concise.
- Simplify complicated material so that customers will understand it.
- Wordpress skills (see my blog site at wordsinspire.org).
- Write for search engines.
- Have good basic knowledge of sports, fitness and wellness fields.
- Basic knowledge of how a web site should look.
- Help with branding your site, and create a Unique selling proposition.
- Proof reading and editing.
- Help you create and monitor your own website or Blog.
- Have a hosted site? Need content written and a bit of help with organization?
To provide clients with a unique experience that satisfies their needs and provide services in accordance with best practices as published by the Professional Writing Association of Canada (PWAC). See pwac.ca/PWAC-Best-Practices.
My business is very client centered. I don't believe you can have a successful business without putting client needs first. In order to do that we need to use the client as a resource, if we wish to bring them the best prospects.
How We Can Work Together
- Build more effective promotional material.
- Increase Search engine results (I have done it).
- Networking and mentoring.
- Professional resourcefulness.
- Appreciation of loyalty and commitment.
- Patience and perspective responding to change within organizations.
Research is important. Yes... I build a reader avatar for every audience that I write for. My writing style is not written in stone, it can be flexible. I have statistics and research knowledge from my University education.
*Please note that I am a freelance writer only. Yes... this means that I am self-employed. Small projects, or non profit organizations are welcome. However, if you are a writer and need some help with workload, I can help.
"Let creativity jump start your Business"